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Your financial journey needs thoughtful planning. No matter where you’ve set your investment sights, we'll help you plan to reach your destination.

Build a Financial Plan

By helping you build a personalized financial plan, we enable you to identify goals and take action. Find out how to reach your goals, starting now.

Learn About Us

Our national network of financial advisors can help you create a plan to help you identify financial goals and get you where you want to go in life.

Find Investments

Just as no two people are exactly the same, investment products and services are built specifically to meet different and specialized needs.

Explore Insights

Stay current with the market and informed on financial strategies in Market News & Guidance; organize your personal finances more effectively with our wide array of planning calculators; and find the tax documents you need – and fast – in the Tax Center.

Become an Advisor

As an experienced financial advisor who values independence, you’ll find Waddell & Reed to be a refreshing alternative to big-box broker/dealers.

Access Your Account

You can access your account 24 hours a day, seven days a week, so you can check balances, allocations or verify information. Of course, your financial advisor is your best resource to advise you on account activity and to ensure that your decisions fit your long-term financial plan.

Advice for Life

With so many investment products available today, a dedicated professional can be invaluable, helping to design a financial plan that targets your goals.

It Begins with a Plan

Our financial advisors have precise planning tools to work with on your behalf. They allow for variables including economic changes & changes in your life.

Working with an Advisor

We pioneered our process nearly 80 years ago to help anyone, regardless of age or financial background, to create a plan that fits their individual needs.

Supporting Our Communities

Waddell & Reed has consistently been a strong supporter of cultural and charitable causes in the communities it serves around the country.

News and Media

Read the latest news on our company, from recent press releases, to national and regional news coverage, to quick facts about us and our leadership.

Our History

As one of the oldest financial planning firms in the nation, we provide financial planning and much more through our more than 1,800 financial advisors.

Personal Approach

While your financial objectives may be similar to those of others, the approach should be decidedly personal. We want to understand your unique needs.

Individual Retirement

Take control of your retirement future by investing in an IRA now. With tax advantages, an IRA can help put you on the road to a comfortable retirement.

Advisory Programs

Waddell & Reed Advisory Programs are flexible investment services designed to help you achieve your goals through a wide variety of investment alternatives matched to your risk tolerance, goals and objectives

Education Savings

Are you ready for the cost of college education? Learn about the education savings choices available to you, and let a Waddell & Reed advisor help you start saving for college today.

Ivy WR Investment Products

Our parent firm is home to a proven investment organization that uses a dynamic process featuring insight from portfolio managers, economists and analysts.

Insurance and Annuities

Smart money management also entails protecting your assets. We offer a wide variety of insurance and annuity products to protect you from financial risk.

Business Owners

Find out if your business can benefit from Waddell & Reed financial wellness plans, business planning and employer-based retirement.

Brokerage Cash Management

Waddell & Reed brokerage account services give you a complete view of your investments and cash holdings so your finances are easier to control.

Business Continuity Plan

Waddell & Reed is committed to its business continuity program, which is designed to minimize the effects of any significant business interruption and associated impacts and enable critical operations to resume quickly in the event such an interruption occurs.

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